Hook Em Horns Deutsch

Hook 'em Horns: The Origin of the Iconic University of Texas Greeting

A Texas Tradition

The University of Texas at Austin's spirited slogan and hand signal, "Hook 'em Horns," has become a symbol of the university's pride and camaraderie. Generations of students, alumni, and fans have proudly embraced this iconic greeting.

The Origin Story

The origin of "Hook 'em Horns" can be traced back to 1955. Head cheerleader Harley Clark is credited with creating the distinctive hand gesture during a pivotal football game against the University of Oklahoma.

As the Longhorns fought back from a deficit, Clark wanted to rally the crowd and create a new tradition. He held up his hand with his index and pinky fingers extended, symbolizing the horns of a Texas longhorn. The crowd erupted in cheers, and the "Hook 'em Horns" sign was born.

A Global Icon

Over the decades, "Hook 'em Horns" has transcended university boundaries and become a symbol of Texas spirit worldwide. In 2014, Sports Illustrated voted it the "No. 1 Hand Gesture in College Sports."

Today, the "Hook 'em Horns" sign is proudly displayed by Longhorns fans at sporting events, alumni gatherings, and social gatherings. It serves as a reminder of the university's rich history, unwavering passion, and a shared sense of community.